Add a Revenue Stream to Your B2B Business with Content
Learn the authority-first framework to create content that attracts qualified inbound leads consistently for your B2B business. Without having to spend endless hours or invest thousands in paid ads.
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In 2021, I bootstrapped a business to $1M, and I sold it in October 2023.
Our content strategy was bringing qualified inbound leads every week.
I'm going to teach you how to do this with my authority-first framework.
This framework made 27 millions impressions in 1 year
I posted everyday for the past 2 years. I learned a lot along the way and I'm sharing my best tips in this masterclass. And YES, this contributed to my revenue (in February I got $49K of revenue pipeline from Linkedin).
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"I've been posting on LinkedIn for 3 years and have grown my audience to 50,000 followers over that span. Yet I've learned so much from this program. I wish I had it when I first started posting - it would have saved me at least 6 months of guesswork and trial and error. "
Florian
Most B2B businesses are stuck with an outdated marketing strategy.
The Authority-first framework gives your authority, trust, and revenue.
After only 4 months of solopreneurship, this Fractional CFO hit the $10K goal. Plus he is building his personal brand online for long-term growth.
"I'm following the authority-first principles and I get 20,000 impressions per week, doubled my number of followers, get inbound leads, and closed $10K3 in May. Best course in the industry by far"
Rémi
Here's why the standard marketing strategy is outdated:
Paid ads are too expensive
Outbound is too crowded
Prospects are fed up with funnels
Apply the Knowledge for your Business with 15 Checklits
Learn actionable tactics and apply them for your business with checklists and templates.
Access the Program Now👋 Hello, I'm Pierre and I'm a B2B Content Marketer
I'm a B2B Marketer and entrepreneur with 8 years of experience, I've worked on over 300 Marketing projects. I co-founded a business, scaled it to 7 figures, and then sold it. We went from $0 to $1M in one year and a half using content, social selling, and ABM.
During the past 2 years I’ve helped 75 clients (startups and corporate ventures) to build and execute their Marketing Strategy. Everyday, 65,000 people view my marketing content.
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Here is what you will learn inside the masterclass:
1 - Find your Ideal Customer
2 - Build your Messaging Strategy
3 - Create a Unique Positioning
4 - Plan your Content
5 - Choose the Best Formats
6 - Turn LinkedIn into a Revenue channel
7 - Write Content that Works
8 - Learn Social Selling
9 - Build Your Content Upgrades
10 - Embrace the Test & Learn Mindset
Bonus 1 - Social Selling Workshop
Bonus 2 - Linkedin Sales Navigator
My story with content...
In October 2020 I was silently working in my room.
I was a solopreneur (making $5K per month)
Working 10 hours a day on Meta ads, chasing clients, answering long emails.
And I was not charging what I was worth (around $300 per day). But I was ok with it.
But now that I think about it... I was wasting my potential.
In October 2023 I was posting content to 50,000 people per day.
After selling my agency in September 2023, I went back to being a solopreneur.
The only difference with 2020? My "personal brand" online.
I went from $300 per day to $300 per hour.
And from working only on Meta ads to advising startups for $10,000
The truth is that my authority now sells for me
I'm terrible at selling (too analytical, speak slowly, hate sales techniques)
But my content sells for me... I publish Linkedin posts, guides, newsletters.
And this content contributes to my authority.
"Work for your name, and your name will work for you"
Start now: Build Your Content Strategy, Grow your Personal Brand
Learn and apply my 5-step content system this month to grow your authority in your industry and work with your ideal client.
Set up Your Content Strategy
Get the foundations of a good content strategy to become the unique choice in your niche.
Find Ideal Clients with Content
Monetize your content efforts, get inbound leads, and facilitate your outreach.
Increase Your Authority (And Your Prices)
Grow your personal brand to become a best seller in your industry and charge more.
